Open this lesson in your favourite AI. It'll walk you through the why, explain the demo, and quiz you on the try-it list.
An agent's memory architecture determines what it remembers about your product across sessions and how it updates its beliefs — misunderstanding memory types leads to marketing strategies that only influence one-shot queries while missing persistent, session-spanning knowledge.
Use these three in order. Each builds on the one before.
In one paragraph, explain the three main types of memory an AI agent can have — conversation, episodic, and semantic — and how each differs.
Walk me through how an agent with episodic memory would store and later retrieve a fact it learned about a product during a previous research session.
Given an agent that uses both in-context conversation memory and a long-term semantic knowledge store, how would a factual error about your product propagate, and what would it take to correct it?