Open this lesson in your favourite AI. It'll walk you through the why, explain the demo, and quiz you on the try-it list.
Inbox providers score every sending domain and IP on a rolling reputation that gates how many of your emails get delivered — domain age, sending volume consistency, and engagement signals all feed into it. A single spike of complaints can take weeks of clean sending to repair.
Use these three in order. Each builds on the one before.
In one paragraph, explain what sender reputation is and what signals inbox providers use to calculate it.
Walk me through how Gmail's filtering systems use domain reputation, IP reputation, and engagement signals together to route incoming mail.
A sender's reputation dropped from High to Low after a single large batch to a cold list. What is the step-by-step recovery plan and realistic timeline?