A bot that answers real questions, captures leads, and knows when to fetch a human is worth a setup fee and a monthly retainer.
Small businesses answer the same twelve questions all day — opening hours, do you deliver, how much, can I reschedule — and pay someone to type each answer one more time. Meanwhile the messages that arrive at 10pm sit unread until morning, and some of them were customers ready to buy. This course teaches you to build support-and-lead-capture chatbots that handle those questions, using no-code tools where you upload a business's real documents instead of writing software: Chatbase, Voiceflow, Botpress, and custom GPTs. You will build the knowledge base the bot answers from, design the conversation so it sounds like the business, add guardrails so it hands off to a human instead of inventing a policy, deploy it to a website, WhatsApp, and Instagram, and measure the deflection rate that proves it worked. Then comes the business: packaging it as a productized service, pricing the monthly retainer against the support hours saved, running the demo that closes a small-business owner, and turning one-off builds into recurring revenue. No programming required.
Built by Lakshya Kumar
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I'm learning to build no-code AI support and lead-capture chatbots (Chatbase, Voiceflow, Botpress, custom GPTs) for small businesses and to sell that as a setup-plus-retainer service. Act as my mentor: give concrete tool-specific steps, realistic pricing and client advice, and pressure-test my knowledge-base and guardrail choices with hard questions.
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Learn knowledge bases, retrieval, and the intents-versus-open-LLM split once, and no chatbot tool will ever feel foreign.
A bot is only as good as what it knows — turn a messy business's docs and website into a source it can trust.
Welcome, fallback, escalation, and brand tone turn a raw model into something customers are glad they talked to.
A bot that confidently invents answers destroys client trust — build the guardrails that keep it honest.
Website widget, WhatsApp, Instagram DM, email — meet customers on their channel and hand off to humans cleanly.
Deflection rate, CSAT, and unanswered-question logs turn a working bot into numbers a client will keep paying for.
Turn the skill into a productized offer — setup plus retainer, priced on hours saved, aimed at a specific niche.
Find SMBs, run the demo that closes, gather their content, and launch smoothly — the sales-to-live pipeline.
Niche templates, retainers, multi-client systems, and upsells turn one-off builds into a business that compounds.
Complete all modules, then submit the required number of capstone projects. Each must earn a passing rating from an admin reviewer.
Build and deploy a working support agent for a real business (or a realistic mock with real published FAQs) that answers its actual customer questions, escalates to a human when it can't help, and captures a lead mid-chat. Ship it embedded on a live page, tested against at least 30 real questions, with a measured deflection rate and a documented escalation path.
Publish a service page for your chatbot offer with fixed setup scope, a monthly retainer price justified by support hours saved, and a clear list of what's included and excluded. Then run one real demo for a real prospect using their own content, and submit the recording plus the follow-up proposal you sent.
Build one polished template agent for a specific niche (clinic, agency, or e-commerce store) that you can re-skin and relaunch for any client in that niche in under a day. Include a swappable knowledge-base checklist, pre-built conversation flows, brand-tone variables, and a documented launch checklist proving a second mock client can be onboarded from the template.